Practice and relaxation should help you deal with the problem. Some men try to distract themselves by thinking non-sexual thoughts (such as naming baseball players and records) to avoid getting excited too fast.
There are several helpful techniques you can try.
The "stop and start" method:
The "squeeze" method:
Antidepressants such as Prozac and other selective serotonin reuptake inhibitors (SSRIs) may be helpful because one of their side effects is to prolong the time it takes to reach ejaculation.
You can apply a local anesthetic cream to the penis to reduce stimulation. Decreased feeling in the penis may delay ejaculation. Condom use may also have this effect for some men.
Evaluation by a sex therapist, psychologist, or psychiatrist may help some couples.
In most cases, the man is able to learn how to control ejaculation through education and by practicing the simple techniques outlined. Chronic premature ejaculation may be a sign of anxiety or depression. A psychiatrist or psychologist can help treat these conditions.
Call for an appointment with your health care provider if you are having a problem with premature ejaculation and it does not respond to techniques such as those described above.
Lue TF, Broderick GA. Evaluation and Nonsurgical Management of Erectile Dysfunction and Premature Ejaculation. In: Wein AJ, ed. Campbell-Walsh Urology. 9th ed. Philadelphia, Pa: Saunders Elsevier; 2007: chap 22.
Moore DP, Jefferson JW. Premature Ejaculation. In: Moore DP, Jefferson JW, eds. Handbook of Medical Psychiatry. 2nd ed. Philadelphia, Pa: Mosby Elsevier; 2004: chap 103.